If you know your business has outgrown your brand...
We'll help you show the world just how great you've become.
You know you do great work... But your brand? It just isn't cutting it anymore.
Your business has levelled up since those early startup days, but your brand, your website… all those customer touch points? They’re starting to make you cringe. And the funny thing is, you know it’s not right… but you can’t quite put your finger on why or how to fix it.
That’s where we’re here to help. The problem usually is that you’re too close to your own genius. Our job is to be your translators, to help you step back, make sense of it, and turn it into a brand that makes your true value unmistakable.
How it works
Step 1: We start with your Founder Type
Your Founder Type reveals the patterns behind your strengths, stressors, and decision-making, the things that shape how your business actually works. Once you can see your thinking clearly, it becomes much easier to explain your value.
We identify the sweet spot where your natural way of doing business aligns with what your best customers value most. Suddenly, your point of difference becomes obvious, not just to you, but to the people choosing between you and your competitors.
We turn your thinking into clear positioning, offers, messaging, and a brand experience that makes your value unmistakable. When everything communicates the same message, you become the obvious choice — sustainably, consistently, and without burning you out in the process.
Industries we work with
Nature & the Outdoors



Brand Identity, Website Design & Build, Marketing Collateral, Email Marketing & Newsletters
Tech & Innovation
Brand, Product Naming, Web Design & Dev, UX, Pitch Decks, Low & High-Fidelity Wireframes
Corporate Services





Brand Identity, Website Design & Build, Marketing Collateral, Email Marketing & Newsletters
entertAinment & food



Brand Identity, Website Design & Build, Signage, Menus, Uniforms
retail & ecommerce




Business Naming, Brand Identity, Shopify Development, Email Welcome Sequences, SEO, Conversion Tracking
HEALTH & WELLNESS



Brand Identity, Website Design & Build, Local SEO, Sales Pages, Email Marketing
Ways we can help
Expand into new markets
Become a leader in your industry
Charge premium rates
Stand out from your competitors
Create more ease and profit
Shift your market position
Our Services
Strategic alignment that makes every business decision easier.
- Founder Profile Diagnostic
- Brand Lore
- Positioning & Messaging
- Brand Naming & Taglines
- Offer Clarity
- Strategic Marketing Direction
Translate your strategy into a visual identity that shows how good you are.
- Visual Identity
- Rebrands
- Brand Style Guide
- WordPress Websites
- Landing & Sales Pages
- Packaging
- Sales & Content Templates
For established businesses who’ve outgrown what they started with.
- Brand audits and diagnostics
- Brand Realignment
- Monthly Strategic Advisory
- Brand Repositioning
- Business Model Realignment
- Digital Marketing Support
We get the business side of creativity
Having spent the first half of her career in ad agencies and the marketing departments of national magazines and tv before switching from a ‘suit’ to a creative, Brand Whisperer’s founder, Naomi, comes from a background in solid business metrics, which means our process is always results-led.
We’re not just into making things look pretty (although we love that part), our priority is creating brands that balance aesthetics with ethical marketing and personalised strategy that help you reach your goals.
Book a time with Naomi to for a 30 minute call.

From a humble start in a Tasmanian home to expanding across the U.S., The Good Sheet brand, characterised by its clean design and straight-forward messaging, instantly reflects the no-nonsense honesty that sets them apart in a highly saturated market.
Take a look behind the scenes at how we helped The Good Sheet stand out in a sea of competitors.
From a mission to find a tech solution for an event to democratising internet for regional communities across Australia and the USA
Brand Management | Website
From a mission to make the humble school fundraiser more profitable totaking the power of sock fundraising to the USA
Rebrand | Positioning Statement | Marketing Templates
Seeing an opportunity to provide a better cat boarding experience, Furbaby Retreat quickly became fully booked and expanded into new product markets by adopting a luxury hotel style brand that set it apart from its competitors, emphasising its five-star service and individualised care.
Take a look behind the scenes at how we helped Furbaby Retreat open its doors and get fully booked just as COVID 19 hit the world.
What our clients say
JESSICA HAY, FOUNDER, FURBABY RETREAT
"Naomi nailed our brand first go and we're booked out ALL THE TIME!"
NINA MCMAHON, CO-FOUNDER, POPUP WIFI
"Naomi is the perfect combination of Eat Pray Love meets Mad Men."
SARAH TUCKETT, SOMATIC PSYCHOTHERAPIST
"This amazing brand is bringing in the right clients. It's given immediate results!"
How Melanie's brand glow up and style guide made it easier to reach her ideal audience...
DIONE MCCURDY, CAREER COACHING
"Booking in with Naomi is the best thing I've ever done for my business".
SERENE TAN, CO-FOUNDER, HOPP FOOTWEAR
"Naomi has a strong desire for successful business outcomes."
GEORGIA ELLIS, FOUNDER OF SUMMIT OSTEOPATHY
"My clinic is booked out for months and I've had to hire more staff to keep up!"
LUKE & DAVE ATKINS, FOUNDERS OF ATKINS GROUP
"Naomi made the impossible into reality."
JACINTA SHILLING, FOUNDER OF EARTHPOINT ENERGY
"I have an amazing brand AND I've learned so much about running my business!”
MICHELLE COZZI, FOUNDER OF ELOWYN ACCOUNTING
"My brand helped me grow the right way from the start."”
HELENE THOMAS, FOUNDER OF THE WAYFINDER STUDIO
"Naomi has a tremendous talent for helping people turn their dreams into reality."
MARY DWYER, FOUNDER OF IMPACT SOLUTIONS INTERNATIONAL
"Naomi has not only produced a brand I like, it resonates with my very core."
KARA SPENCE, FOUNDER OF NATURE, BE IN IT.
"So many thanks to the amazingly talented, creative and ever so patient and caring Naomi."
Posted on Google Kathryn HarleyTrustindex verifies that the original source of the review is Google. I was referred to Brand Whisperers/Naomi by someone I know so I was fairly confident and hopeful that we would be a good fit! And I was right! From start to finish, Naomi has been an absolute pleasure to have help me with starting my business. I thought her initial questions and homework were phenomenal and a great process to get me thinking about how I wanted things to look and feel. Naomi was always super approachable the whole time, never took things personally and was open to any suggestions and ideas I had as well as feedback. I absolutely LOVE my branding and my website and it has resulted in a beautiful finished product in terms of my A-Frame, front signage and business cards. I have already been getting comments from people! Thankyou so much Naomi, I will be recommending your services to anyone and everyone.Posted on Google Kamila ScholzTrustindex verifies that the original source of the review is Google. By an incredible stroke of luck, Naomi has been a part of my brand story from the very beginning when it was little more than an idea. She took the time to understand my business so well that most times she grasped the vision and brand identity even before I did. It’s entirely possible she’s in my head, seeing patterns amidst the chaos and bringing the concept to life. I’d sum her up as intuitive, creative and invaluable. Oh, and did I mention she’s practical too? Timely and efficient to a tee. I’d work with her again in a heartbeat!Posted on Google Nina McMahonTrustindex verifies that the original source of the review is Google. I wish there were more stars, because Naomi, Sally and their team deserve at least a hundred! My business PopUp WiFi has worked with Brand Whisperers for the past seven years. After delivering us two high-impact websites and thousands of B2B customers so far, we credit Brand Whisperers with giving our brand and business the powerful presence that accurately reflects our product and our personal values, a critical part of our company's success to date. Naomi is the most insightful, professional, kind and efficient supplier we've ever worked with. An incredible mix of mentor and operator, Naomi constantly inspires us to keep using technology and marketing in clever ways that exude authenticity and realism, while keeping things fun and nimble. Seriously, look no further than Brand Whisperers if you want to grow your business into something you love and loves you back.Posted on Google Emma RogerTrustindex verifies that the original source of the review is Google. I signed up with Naomi as she had come recommended as a brilliant copy writer and web designer. What I didn't expect was her 5 star brand & business development skills that helped to build my website from a personal, yet very clever & strategic perspective. Naomi has amazing intuition & vision, and often she would see the possibilities way before I got there. She is insightful & caring in her approach and makes every step of the way fun, exciting and creative. Never before have I actually enjoyed creating a website before teaming up with Naomi. And because the process is so enjoyable, I keep coming back to Naomi as my brand & business grows. If you want a quality website & brand support, I highly recommend Naomi & Brand Whisperers.Posted on Google BrendonTrustindex verifies that the original source of the review is Google. I recently worked with Naomi from Brand Whisperers, and I couldn’t be more impressed. She audited and redeveloped several pages on my website, focusing on SEO and meta titles. Over doubling website traffic in a short period of time. Naomi was fast, effective, and delivered exactly what she promised, when she promised. I highly recommend the Brand Whisperers team and services!Posted on Google Samantha BrownTrustindex verifies that the original source of the review is Google. Naomi has comprehensive knowledge of not only running a small business but also how we each "tick". Her Brand Personality information and Hamster Wheel Program has literally changed my life! I have a clear understanding of my strengths now and SO MUCH more, that I can use in my current business and future one(s). Naomi is a deep font of business and personality knowledge, plus a truly beautiful, thoughtful, intelligent, capable person .... who REALLY knows her stuff!Posted on Google Luke AtkinsTrustindex verifies that the original source of the review is Google. We engaged Naomi to assist us with rebranding our business as we turned 50! As accountants, we are more comfortable looking at numbers then doing the warm and fuzzy deep dive that goes with a rebranding of this size. Naomi was professional and made the process fun and enjoyable. Naomi ‘got us’ and delivered an outcome that was true to our core values, history and so much more. Naomi is now looking after our email marketingPosted on Google pauline marshTrustindex verifies that the original source of the review is Google. Naomi at Brand Whisperers was absolutely brilliant to deal with. She listened to our ideas and needs, and then turned them all into a fantastic website. It's functional as well as beautiful. I highly recommend Brand Whisperers for anyone who wants a respectful collaborative experience.Posted on Google Narelle TunstallTrustindex verifies that the original source of the review is Google. I recently completed The Hamster Cure course which was both inspiring and productive for my business development journey. I've since worked one on one with Naomi and found her to be incredibly clever, strategic and creative with how she has envisioned my brand. I look forward to working with her again and highly recommend you get Brand Whispered!Posted on Google Leah CheekTrustindex verifies that the original source of the review is Google. Naomi created my brand and website after diving deeply into who I am and what I want my business to represent and she absolutely nailed it. My family couldn’t believe how much she ‘got me’. I will never hesitate to recommend her and still use her talent and skills to help with many aspects of my business. She works magic :).Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
During this 30 minute call we’ll look at your goals and how your brand can help you achieve them.
This isn’t a discovery call. It’s the first step in shaping a brand that gets you where you want to go — commercially and sustainably.
